Tuesday, September 22, 2009

a couple of things

Today, you asked a number of questions about the v/o project, one of which was regarding the length. I should clarify that the TOTAL time should be :30 seconds...that means the COPY should be :30, since we will see you (theoretically) at the top (start) and bottom (end), figure about :20 seconds of video. I will show you examples of voice overs tomorrow before you shoot.

Remember, your goal is to tell a short story...starting with an establishing/wide shot, then using a medium shot of some sort and a tight shot. As with every story, there should be a beginning, a middle and an end. Video is important, it helps us tell a story...and don't forget to screen what you shoot before you write.

There are a lot of news standards issues and I will have Geraldine (or her boss, David McCormick) come back in a few weeks to help clarify additional issues. In the meantime, please ask questions as they come to mind. I will refer questions to the lawyers or news practice group if needed.

Sorry for the late posting. See you tomorrow.

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